Content Marketing Manager

About the role

You'll work side-by-side with our Director of Marketing to build Autocorp.ai's brand authority and fuel inbound demand through storytelling, thought leadership, and measurable content performance. You'll lead initiatives that span content creation, SEO, webinars, and brand partnerships - and you'll occasionally hit the road to capture real dealership stories and video content across Ontario. Perfect for someone who loves building systems, scaling programs, and telling stories that convert.

What you'll do

• Develop and own a data-backed content strategy across blogs, case studies, videos, and email
• Translate product value (credit, ID verification, trade-in tools) into stories that resonate with dealerships
• Plan and host webinars, live sessions, and industry events with partners, dealers, and thought leaders
• Travel within Ontario for dealer shoots, interviews, and content productions that humanize the brand
• Own SEO and content performance strategy - from keyword research to reporting
• Identify co-marketing and brand partnership opportunities with SaaS, FinTech, and automotive players
• Work cross-functionally with Product Marketing, Sales, and Customer Success
• Measure and report on KPIs like organic growth, engagement, and MQL generation

What we're looking for

• 4+ years in content or growth marketing within a high-growth SaaS environment (automotive, FinTech, or data-focused preferred)
• Deep understanding of the B2B SaaS marketing funnel - from awareness to acquisition
• Tech-savvy and data-oriented, with experience using analytics, SEO, and automation tools (HubSpot, GA4, SEMrush, Webflow)
• Strong writing and storytelling skills with a clear, human tone
• Experience planning and executing webinars, podcasts, or video-based campaigns
• Comfortable with light travel for events, shoots, and customer interviews (15–20% within Ontario)

Nice to have

• Bilingual (English/French)