Partner Programs

Four ways to
build on AVA®.

Embed softpull credit in your platform, connect your CRM or DMS, install AVA® on the dealer sites you manage, or receive credit-qualified borrowers. Pick the program that matches how you already serve dealers.

Choose Your Program Book a Demo

650+ dealerships350K+ leads qualified4.9 from 833 reviewsSOC 2 compliant

Partner Programs

Choose how you grow

Four programs. Pick the one that matches how you already reach dealers.

Solution Partners

Embed AVA® softpull credit inside your own product. One iframe, full bureau, managed credentialing. Built for platforms that serve dealers and do not want to become a bureau vendor.

Explore Solutions

Technology Partners

Connect your CRM, DMS, desking tool or marketplace to AVA®. Lead delivery over ADF, two-way data sync, and credit, trade and ID data surfaced where your users already work.

Explore Technology

Agency Partners

Install AVA® on the dealer websites you manage. Your clients capture credit-qualified leads instead of form fills, and you earn recurring revenue per dealer.

Explore Agency

Lender Partners

Reach borrowers at the softpull, not at F&I submission. Buyers arrive classified as Prime, Subprime, Newcomer or Negative Equity, with a lender-ready IDV report attached.

Explore Lenders

What you're building on

The platform behind the partnership.

Full Bureau Soft-Pulls

Canada's first dealer-initiated full TransUnion CreditVision® soft pull. Lender-depth credit at the desk in 60 seconds, zero credit impact.

Credit Qualification

An Equifax soft pull returns score, trade lines, payment history and buying power, then classifies every lead as Prime, Subprime, Newcomer or Negative Equity.

Verified ID + Credit

One driver's licence scan verifies identity and triggers a soft credit pull. Verified ID and credit profile land on the desk in 60 seconds.

Lender-Ready Reports

Government ID scan, biometric match and a timestamped verification summary in one document, generated the moment verification completes.

Partner Benefits

What you get as a partner

Revenue share

Earn on the AVA® volume your dealers generate. Structure varies by program.

White-label

AVA® carries your brand, not ours. Colours, fonts, CTAs and messaging.

Managed onboarding

Dedicated Onboarding Specialists take each dealer from setup through CRM integration and team training.

Live in 48 hours

Most dealers are live within 48 hours of signup.

Performance dashboard

One dashboard across every dealer. Lead quality, closing speed, and exactly which pages, CTAs and campaigns produce the best leads.

SOC 2 compliant

Credit and identity data stays in our audited environment.

Partner Stories

Dealers already running AVA®

Primo RV Centre · Ottawa, ON

"We generated more credit-qualified leads in the first month than we did in 5 years combined."

Carloft.ca · Kingston, ON

"There's no comparable tool in the industry. Our contact, booking, and closing ratios have never been higher."

MyCar

"The craziest thing is the car MatchBook showed us that we'd make the most money on was a 130,000km older vehicle. I would have never in a million years picked that car."

FAQ

Got questions? We have answers.

Find answers to common questions about the AVA® Partner Program

Who can become an AVA® partner?

Four programs. Solutions Partners embed AVA® softpull credit in their own product. Technology Partners connect a CRM, DMS, desking tool or marketplace. Agency Partners install AVA® on the dealer sites they manage. Lender Partners receive credit-qualified borrowers.

Which credit bureaus does AVA® use?

Both. Customer-initiated Equifax soft pulls online, and dealer-initiated full TransUnion CreditVision® bureau soft pulls in store. Neither affects the customer's credit score.

How does revenue sharing work?

Partners earn ongoing revenue as the dealerships they refer or support grow with AVA®. This isn't a one-time referral fee - it's a sustainable model where your revenue grows alongside your clients' success. Details vary by partner tier.

Do you offer white-label?

Yes. Colours, fonts, CTAs and messaging match your brand. Your dealers and their customers see your brand through the entire experience.

What support do partners get?

Dedicated Onboarding Specialists from setup through CRM integration and team training. Most dealers are live within 48 hours.

How do I apply?

Click "Become a Partner" on this page to get in touch with our partnerships team. We'll schedule a call to discuss which program is the best fit and walk you through the onboarding process.

Partner with AVA®

Start with the program that fits.

Tell us how you serve dealers today. We'll point you to the right program and come back with next steps.

Apply Now

Four ways to build on AVA®.